When TV Land’s Creative Director, Michael Waldron and Art Director, Kay Kyungjoo Lee approached the new design for the 2nd Season of Younger, they knew they wanted a painted look. After several days of experimenting digitally it was decided that real world paint and paper might be the answer. With the collective skills of the TV Land in-house design and animation team contributing their talents old school, a borrowed stand camera and using Dragonframe software to capture frames along the way they have created a rich textured animated logo for Younger Season 2 premiering Wednesday, January 13, 10p on TV Land.
Creative Director Michael Waldron Art Director Kay Kyungjoo Lee Director of Motion Graphics Kurt Hartman Manager of Motion Graphics Janice McDonnell Design/Animation Seok In Jang Animation Michael Costabile Media Coordinator Vanessa Bateau Jr. Animator Ryan O’Hare Interns Evelyn-Jingyao Zhang Cheryl Kao Audio John Wilkinson Photographer Sarah Coulter
Younger Season 2 - Logo Making Film
THE POWER OF SMALL
THESIS PROJECT : MFA DESIGN & TECHNOLOGY 2012 PARSONS THE NEW SCHOOL FOR DESIGN The artistic abstract animation on a small object gives us the opportunity to think about how small things affect you in your life. As I grew up, I have overlooked or even not considered small things when I have faced them in my daily life because I have not have time to take care of every single tiny thing. However, when I looked back to the beginning of my childhood, I realized small things drove me who I am today. What I want to present through my thesis project is that we need to take care of the small things because we never know what small things will bring to us. Using 3D mapping projection as a medium, the animation, which is presented on a small object, tells us about the power of the small thing.
CAPTURED THE MAIN WEBPAGE OF THE NEW SCHOOL The New School website chose the photo of me and my thesis as one of the students from Parsons the New School for Design.
MAKING FILM of NOSTALGIA
Making Film of Nostalgia, an installation art with 3D mapping projection by the artist, named Seoyoung Choi. I filmed and directed the making film about the collaboration for her artwork with the students and faculty from The New School for Drama and Acting and Parson The New School for Design.
CANON 5D MARK II / CANON 24-70mm AFTER EFFECTS @Parsons the new school for design, New York City
[MV] I'll be Alright [acoustic ver.] by Liane Chu
I'll be Alright [acoustic ver.] by Liane Chu
Directed by Seokin Jang & Juwan Lim Shooting & Editing : Seokin Jang & Juwan Lim